Pay per click or PPC for attorneys drives targeted visitors to your law practice or website. It is an extremely cost-effective form of internet marketing
Very Easy To Track
Local SEO is a very trackable strategy, this means you’ll never not know how your campaign is performing.
Using platforms like Google Analytics or SMCloud, you’ll have access to see in real-time how your local SEO campaigns are performing, this gives you the opportunity to tweak things that aren’t benefiting your campaign.
It's great that local SEO is so trackable because it allows you to test, learn, grow, and optimize your local SEO campaign over time.
Your GMB results will look amazing
Because you are a local business, having real estate in search results is critical to your online success. When you choose to start using local SEO, you now have the opportunity to win a position in the local SEO 3-pack. This will earn you additional Search Engine Results Page (SERP) real estate in addition to your organic ranking.
This is awesome, map packs appear at the top of search results, which means that your potential customers will see your business first.
You will see a huge increase in website traffic
When you utilize local SEO, you're going to see an increase in your website’s traffic. This is because you're going to be more visible on search engine results pages.
With an optimized GMB profile, your visitors will see great reviews that customers gave you in the past and give them easy access to your website, address, and phone number.
When you make it so easy for users to find your business online, you're going to see an increase in website traffic.