fbpx

Our Local SEO Services Get Your Traffic Through Your Door

Our Local SEO services make sure your customers find you locally, this means that your business is on their mind when customers are close to your business’s location. If you are not utilizing local SEO services, your business is missing out on people who are already looking for your business and are ready to buy, and because you’re not using Local SEO, you’re missing out on those customers and those sales.

What Is Local SEO?

Local search engine optimization (SEO) is a custom strategy that allows local businesses to increase their visibility on search engines. This will allow them to reach more local customers, and in turn — earn more revenue.

While being very similar to traditional SEO services, local SEO services concentrate on increasing your business’s online listings. This will show your business on the top of the page on online search results when customers are within close proximity to your business.

The goal of local SEO is to appear in the top 5 of search results when your potential customers search for businesses similar to yours in the area they are in.

To sum it up local SEO services help get your business top rankings on search engines this way more people can find, contact, and visit your local business.

How Do Local SEO Services Get You Top 5 Search Rankings?

When you work with Strise for your Local SEO services, we will focus on the following to boost your rankings on search engines.

1) We Optimize your Google My Business listing

Google My Business is the king of local SEO Services. Google My Business listings contain important business information and are what your customers see when they google “Industry near me”. For example, if you were to search for “Chiropractor near me” you might see the following for the results.

The listings that you see above make up Google’s local SEO 3-pack. Your customers can see the locations of these chiropractors on the map above the results, and clicking the results displays the chiropractor’s Google My Business listings.

The Google My Business listings contain important information like your company’s address, hours, website, phone number, posts, and even images.

In order for your business to show up in Google’s local SEO 3-pack, at the top of results, you have to claim and optimize your Google My Business listing. This means you will want to make sure your business name, address, and phone number is consistent across all of your online listings (including Facebook Business Profile) to increase the likelihood you will earn a top spot in results.

2) Grow your Local Citations

The first thing you will want to do is claim your Google My Business listing. The next and almost as important step is to build your business’s local citations.

Ex. of different citations Strise helps you get:

Citations contain important business information like your company’s name, address, phone number, and website.

Strise’s citation-building campaigns will help you get more local listings on sites like Bing, Yelp, Foursquare, Facebook, Apple Maps, Mapquest, TripAdvisor, Yahoo, and more.

Building your business’s citations and using local SEO services from Strise will ensure your citations are updated and driving high-quality traffic to your website.

3) Target keywords

In order for your business to rank at the top of local search results, you’ll also have to target local industry-specific keywords throughout your website and in your website’s content and blogs.

Keyword research

Here is an example of industry-specific keywords for rankings. 

If a chiropractor in Tampa wants to rank in more local search results, they need to optimize their page titles, meta descriptions, H tags, and site copy to include specific keywords like “Top Tampa Chiropractor” or “Tampa Chiropractic Services.”

In addition to those keywords, they will want to create a few location-specific pages on their website. For example, they can create a page for “Tampa Chiropractic Services,” and highlight various chiropractor services they offer to the people of Tampa.

When you target location-based industry keywords, you will help your business appear in more local searches, this way your potential customers in your area will find and contact you.

4) Monitor ratings and reviews

If you have a local business, it’s critical to monitor and respond to your online reviews because your ratings and reviews can show up on your website, and third-party sites like Google My Business, Yelp, and Facebook. 

Woman rating online service

It doesn’t matter if they are positive or negative, it’s important that you reply to all reviews to show your customers that you take their needs seriously.

Your potential customers are going to look at your reviews before coming to your local business, so keeping your reviews up to date and responding to your potential and current customers’ questions and comments will encourage more people to visit your business.

Are you worried about having the time to manage your business online reviews? Strise offers online review services to keep your business’s digital presence in A+ status.

You might be asking yourself, How can I earn backlinks?

The first thing you will want to do is create valuable content that targets your industry’s local keywords. The best way to do this is by creating a blog schedule and writing articles that solve or answer questions your potential customers might have. If other websites like your website and your articles, they will mention your website on their website which will create a backlink. 

Google and other search engines consider the number and quality of backlinks when they rank websites, this is why it’s important to have a strong backlink strategy and profile, complete with backlinks from industry leader businesses in your area.

6) Analyze user experience

After the Core Web Vitals (CWV) update in June of 2021, It’s now mandatory to have a great user experience (UX) on your website if you want to get more local traffic.

Top view of designers creative app interface for user experience design near layouts and digital

This means that If your website doesn’t provide a positive and amazing user experience (UX), you will not rank for the high-quality keywords for your industry. And if visitors do make it to your website those visitors will waste no time hitting the back button which will cause your bounce rate to skyrocket. Having a high bounce rate signals a poor user experience to Google and search engines, this means they won’t rank your website high because it provides a poor user experience (UX).

Here are a few easy fixes for improving your website’s user experience (UX):

Click Here to get our Free E-book which goes over the top 15 things you can do right now to increase your website’s conversion rate.

7) Implement mobile responsive design

Another important local SEO service you’ll want to invest in is making your site mobile responsive.

Responsive design and web devices

With over 60 percent of online searches being on mobile devices. This means your customers are searching for your business and needing information while on the go, especially when it comes to local businesses.

Due to the convenience of mobile, it is critical for local businesses to have a  mobile responsive site design. When your site is mobile optimized and responsive, it will look great and perform great on any device no matter if they use a desktop computer, mobile device, or tablet.

Are you not sure if your website is mobile-friendly? All you have to do is go to Google’s Mobile-Friendly test tool, and it will tell you if your site is mobile-friendly or if it’s time for a new website.

If the results you get do not please you, don’t freak out. Strise offers affordable mobile responsive website design services. Let us help you improve your website’s user experience (UX) and help you rank higher in local search results.

What are the benefits of Local SEO?

If you don’t have experience with Search Engine Optimization (SEO), you might ask yourself the question, “why is local SEO so important?”. There are many reasons that show the importance of local SEO, and we’ll break them down below.

Strise has an extensive list of services that we provide, and understanding how they will all work together to impact your business is difficult. The short and sweet answer is that our local SEO services campaign will have a tremendous impact on your business in multiple ways.

22234-3-thinking-woman

Google searches that include the words “near me” have doubled over the past 18 months. This means that more and more people are looking for an easy way to locate businesses near them. 

This means that  72% of people who performed a local search on Google or another search engine visited that business within five miles. This gives you even more of a reason to optimize your website and digital strategy with local SEO. Data shows that consumers will make decisions based on rankings, location, and how close they are to the business that is offering the service or product they’re looking for.

If you want your business to show up in your target audiences’ search results, then using local SEO is the best and most effective way.

Here are five other benefits of using local SEO services and the reasons why local SEO is important to the success of your business:

1.

Very Easy To Track

Local SEO is a very trackable strategy, this means you’ll never not know how your campaign is performing.

Using platforms like Google Analytics or SMCloud, you’ll have access to see in real-time how your local SEO campaigns are performing, this gives you the opportunity to tweak things that aren’t benefiting your campaign.

It's great that local SEO is so trackable because it allows you to test, learn, grow, and optimize your local SEO campaign over time.

2.

Your GMB results will look amazing

Because you are a local business, having real estate in search results is critical to your online success. When you choose to start using local SEO, you now have the opportunity to win a position in the local SEO 3-pack. This will earn you additional Search Engine Results Page (SERP) real estate in addition to your organic ranking.

This is awesome, map packs appear at the top of search results, which means that your potential customers will see your business first.

3.

You will see a huge increase in website traffic

When you utilize local SEO, you're going to see an increase in your website’s traffic. This is because you're going to be more visible on search engine results pages.

With an optimized GMB profile, your visitors will see great reviews that customers gave you in the past and give them easy access to your website, address, and phone number.

When you make it so easy for users to find your business online, you're going to see an increase in website traffic.

4.

Increase the visitors to your physical location

When you implement a Local SEO solution, you are going to see an increase in foot traffic to your building.

This is because a lot of people will search for “(service) near me” with the intention of visiting that business close to them. This allows you to show up in their search results and get them to visit your physical location.

5.

Destroy Your Competition

A Lot of your competition are not claiming their Google My Business listing, this means they are not earning a spot in the map pack.

That being said, it's as easy as claiming your GMB profile if you want to get ahead of your competitors.

Strise Offers Custom Local SEO Services For Your Business

Here at Strise, we understand that every business is unique and different. This means that we also understand that every business has different goals, a different target audience, and a different budget for their marketing costs.

This is perfectly understandable, and in fact, we want to make it even easier for every business to get what they need from our local SEO campaigns. This is why you can customize your local SEO plan based on your goals and business locations.

Our services are set up for the number of locations you’re looking to optimize. Other than a few spots for local SEO, all our packages include the same services. 

Wondering what you will get when you work with Strise for your Local SEO services? Let us show you.

Earn more foot traffic with local SEO services!

If all the benefits of local SEO services have you excited, then welcome to the Strise family!

Strise is a full-service managed digital marketing agency, which means we offer so much more than just local SEO. Check out a list of other services we offer to help your business reach its full potential:

Strise will help you meet your digital marketing goals. We’ll learn about your unique business, your industry, your competition, and your most important business goals.

We are not your digital marketer, you’re getting a full digital marketing team for your digital marketing campaign.

If you’re ready to learn more or get a local SEO campaign for your business, we are excited to hear from you!

Feel free to contact us for a free quote, or chat with us online!

Our pricing for Local SEO Services

We understand that every business is unique, this is why we offer custom local SEO services. It doesn’t matter if you’re looking to market your business to sell a product or service, we can build a custom marketing strategy that will be tailored to your business. 

Learn more about our local SEO services below, we include costs and what comes with each package.

Local SEO Base

$ 600 Monthly
  • Up to 2 Locations
  • Dedicated Local SEO Expert
  • Local Keyword Research for 5 Products or Services
  • Titles and Meta Descriptions (5 Keywords per Location)
  • Quarterly SEO Copy or GMB Posts

Local SEO Premium

$ 900 Monthly
  • Up to 4 Locations
  • Automatic Citation Claiming & Management
  • GMB Setup/Optimization
  • Digital Payment Methods
  • Social Linking
Popular

Local SEO Enterprise

$ 1,200 Monthly
  • Up to 6 Locations
  • 4 Supporting Business Images
  • Active Citation Data Management on 45+ local business websites
  • Reporting on Citations Built per Location
  • Wrap Up Report

Citations Base

$ 60 Per Location
  • Up to 25 Locations (5 Min)
  • Local Profile Creation

Citations Premium

$ 50 Per Location
  • Up To 100 Locations
  • Local Profile Creation

Citations Enterprise

$ 40 Per Location
  • Up To 200 Locations
  • Local Profile Creation
Popular

KW Research Base

$ 1,500
  • Keyword Research: Up to 20 Locations
Popular

KW Research Premium

$ 3,000
  • Keyword Research: Up to 40 Locations

KW Research Enterprise

$ 4,500
  • Keyword Research: Up to 60 Locations

Latest News & Articles

Get our latest thoughts on the biggest opportunities and most challenging issues around marketing today.

Digital Marketing
Content Marketing
tcarter@strisemarketing.com

What Is Digital Marketing?

Digital Marketing is one of the most important marketing strategies for small businesses today. Digital marketing is also referred to as online marketing or online

Read More »