

8 Digital Marketing Trends For Small Businesses In 2022
The digital marketing industry is constantly changing and evolving, meaning that it can be hard for a small business to stay on top of the
Strise is a full-service digital marketing provider, our social media marketing services provide everything your business needs to be successful on social media.
Did you know that about 75% of people use social media when they are considering purchasing a product or service? Did you know that it’s a critical area for shoppers for B2B and B2C, which is why businesses need to invest in Social media Marketing services?
Strise is trusted by many businesses for our social media marketing services. We partner with you to help improve your business’s brand awareness, customer loyalty, revenue, lead generation, and more.
Learn how Strise can help take your social media marketing to the next level by contacting us online or requesting a free growth plan.
*DISCLAIMER* – Our social media marketing plans include advertising for boosted posting only. This supports a results-driven content marketing strategy for social media. This type of advertising does not include other social media ads such as traffic ads, lead ads, etc. Any other ads other than boosted posts/ sponsored content from organic content creation will require a full social media advertising campaign in addition to the social media management campaign.
We create custom social media posts for your business to engage your current followers or earn new followers. Every month our social media specialists will create 15-30 posts (depending on the plan) for your social media accounts. We run all our posts by you first to make sure we are staying on brand.
Your audience has to trust you in order for your brand awareness to improve. We do this by creating a custom cover photo and profile photo for your business page on social media. If you already have a professional cover photo and profile photo our social media specialists will optimize them for you.
We create custom images that represent your brand in order to capture the attention of users on Instagram, Facebook, LinkedIn, Pinterest, and more. Our social media specialist will work with our graphic designers to create up to 15 images to maximize the engagement of your social media posts.
If your company has not used social media in the past, our social media specialists will create and set up an account for your business. We only set the account up your business has complete ownership of it.
When we work with your company we do a comprehensive social media audit of your current strategy. We will review your previous posts, comments, engagement, and more to develop a competitive and custom social media strategy for your business.
We audit your brand online and discover the value and reputation of your business. We will search social media for negative comments or posts about your company and provide a strategy for building a reputation around trust.
We give your posts a chance to bring in more customers and to build your brand with boosting. We develop a custom ad campaign using audience research and discussions with your team on your company goals. If you need something more aggressive for your social media ad strategy check out our social media advertising.
We dive deep into your competitor’s digital marketing performance. We can figure out your competitor’s weaknesses and turn those into opportunities for your business to give you the best campaign possible.
Data and analytics is the most important part of any campaign. We utilize our advanced marketing technology, which utilizes artificial intelligence and machine learning to maximize and optimize all of your social campaigns to reach your goals.
Our team will handle the daily monitoring of your social media accounts. We will monitor the performance and interaction of the posts they produce for your business.
Our team will handle the daily monitoring of your social media accounts. We will monitor the performance and interaction of the posts they produce for your business.
Strise sends out monthly reports for the performance of your social media strategy. We provide 100% transparent reporting so you can see every aspect of your campaign.
We grant you access to some of the most advanced marketing software SMCloud. With SMCloud, which uses machine learning and artificial intelligence, we can develop a data drive campaign based on industry-specific data.
If you are in the process of looking for how to complete social media marketing or what agency to use, then you have a good amount of reasons to partner with a social media marketing business.
They provide your business and your team a lot of advantages that could make or break your campaign.
Learn more below on the advantages of partnering with a social media marketing company.
By using a social media marketing company, your business gets immediate access to a pool of some of the best social media marketers in the industry. Here at Strise, we have a top team of SMM experts who are excited to help you.
We also have dedicated design, copywriting, and development teams, which allows us to truly partner with your business and provide everything you need. This could be your posting, images, videos, or even stories, we can create everything you need to have a successful campaign in-house.
If you decide to keep everything in-house for your social media marketing strategy, it’s going to come with a learning curve. You will have to learn best practices and the ins and outs of different social media platforms. You will also have to learn proper techniques and strategies for different networks in order for your campaign to be successful.
This will result in a period of extensive trial-and-error, which a lot of times can test the patience of decision-makers and the employee. If your team is not delivering results quickly, it can lead to giving up on social media and losing your budget for social media marketing.
Instead, if you invest that budget into a professionally managed campaign and team, you can demonstrate the value of social media quickly. To take things up a notch you will also start driving results quicker, which prevents wasting money.
It doesn’t matter if your marketing or advertising for your business, you want to make the most of your marketing budget. Using a trusted social media marketing company like Strise can help your business earn an impressive ROI from social media.
If you were to handle social media in-house, it would be a time and cost-prohibitive process to develop, launch, and optimize your social media strategy. You will have to spend a significant amount of time not only monitoring the performance of your current strategy but also preparing next month’s strategy as well.
The other option would be to hire an in-house social media marketing expert, but then you have to interview, train, monitor, and manage your new employee. This also goes along with the hope of “Do they know what they are doing” which could end up costing your business a ton of time and money.
Deciding to partner with an experienced social media marketing provider is a smart and easy solution to all your social media marketing needs.
With Strise as your partner, you not only receive a custom strategy, but you eliminate the hassle of producing, launching, and optimizing your own social media strategy. This removes the responsibility from your team and puts it on the shoulders of experts in this field.
If you are not a marketing company, the investment to purchase marketing automation software is high. Because of how today’s digital landscape is, having marketing automation software is a necessity if you want to succeed with digital marketing.
This is why businesses like yours are partnering with full-service digital marketing firms that offer social media marketing services. Strise provides our clients with complete access to SMCloud, our proprietary software for tracking your digital marketing performance and reporting for your digital campaigns.
SMCloud can analyze millions of data points and deliver recommendations on your social media marketing campaigns to deliver a higher ROI.
This type of technology would require a significant financial investment for any company. We have spent countless hours and dollars on the research and development of SMCloud.
Partner with Strise, and your business gets access to this advanced technology.
In marketing, it is always better to have a dedicated person to manage your social media marketing.
This normally will mean having to hire someone in-house for the task. For many businesses, this is not feasible or a good use of company funds, which is why most companies invest their resources into agencies.
Using a social media optimization company, you receive access to not only experts in social media marketing but experts on specific platforms like LinkedIn, Facebook, Instagram, etc. You will also hand off a list of time-intensive tasks to someone else, which allows you to focus on the business tasks.
This is a win-win situation for many businesses.
When a company is ready to invest in social media marketing, they are expecting a return. This could take the form of brand awareness to an increase in sales. This feat can be difficult if you have limited social media marketing experience.
This is where experienced social media providers come in to help.
Having the ability to provide the expertise, tools, and strategies for delivering a high-end campaign that generates results is a necessity to reach your companies goals. The great thing about working with an agency is that they don’t require a lot of your team’s time, this allows your team to remain productive.
Learn more about how we deliver and ROI for our clients by looking through our case studies and testimonials.
If you’re wondering what it’s like to work with Strise, we give you a sneak peek at our client experience. When you top that with a retention rate of 90%, you can see why Strise offers amazing services.
Here is what you get with Strise’s social media marketing services.
When you decide to partner with Strise, you receive a dedicated account executive. This social media specialist will manage and oversee every aspect of your social media campaign. This includes the posting schedule, design, images, and stories.
They will also take the lead in your social strategy, they will research your companies digital reputation, your competition, and previous social media performance. Having this approach has helped Strise generate more than 15 million in new revenue for our clients.
We’ve generated over 15 million in new revenue for our clients with our custom marketing strategies.
Our account executives go above and beyond for all our clients. They don’t just learn your business and understand your competition, they take an interest in you and your team. They want to learn your name, get your birthday, learn about you and your team to create a family bond that we believe in.
This approach makes a huge difference in your experience with us, you feel like you can contact your account executive with questions. You will also be comfortable asking any type of question about your strategy no matter how trivial it may seem.
After your account executive meets with your team, we take the next steps in launching your social media campaign. We conduct a massive amount of research checking out your competitors, history, engagement, and more.
This research serves as a baseline for your account executive, it provides important information about your performance, your competitor’s performance, and your reputation.
After all of the research has been completed your account executive will share the results with your team. This is where they will go over your competitor’s social media strategy, or how to build your reputation.
This information becomes the foundation for your social media strategy.
Once we have completed the analysis of your social media presence along with your competitor’s analysis we can start to develop your custom social media strategy.
When creating your strategy we also reference industry-specific data on previous campaigns. This data which is exclusive to Strise, allows us to give your business an unparalleled advantage when marketing on social media.
This is because many other social media marketing agencies do not have a marketing platform like SMCloud. For many businesses like yours, this makes our social media services second-to-none in results.
With your social media marketing strategy created, your account executive will present it to your team. We encourage your team to provide feedback and ask questions. This is because we are exertion of your team, and we want to make sure everyone understands the campaign and the results it will drive.
After the strategy is approved, we start developing your monthly deliverables, this is your custom posts, images, and ads. Every month, your team will need to review and approve them, we make this easy with our software.
After we have launched your strategy, your account executive will monitor the performance of your posts, ads, and more. If you have any questions your account executive will respond within 2 business days.
In the upcoming months of rolling out your social media marketing campaign, your business should see noticeable changes in your daily activity. This could be more purchases, more booked appointments, more questions, more website traffic, or even more engagement.
We guarantee our services, so this means we create real results for your business. Because of this, we help your business accomplish difficult, long-term goals, like opening new shops, growing your team, launching a new product or service, or even giving back.
This kind of change might have seemed hard to reach or even impossible, by partnering with Strise and using our social media marketing services, It becomes very possible. Using digital marketing services we have helped our clients generate millions in new revenue, hundreds of thousands in leads, and so much more.
By using our custom, data-driven strategy, and your account executive, we will launch and maintain your campaign while producing real results. Your account executive will also optimize and improve your strategy to maximize your success and get you closer to achieving your marketing goals.
Learn more about how we can help your business with a custom social media marketing strategy by contacting us today.
Businesses around the world understand the value of social media. But, even though the value is understood, it’s a challenge to persuade business decision-makers to invest in social media marketing. This is why we have put together a list of the top 5 reasons why you should invest in social media marketing today.
Over 4 billion people use social media every day, Facebook by itself has over 1 billion users daily. This is a critical and very powerful role of social media in your customer’s day-to-day life. If you are not using social media, you are missing out on a powerful channel for connecting with your potential customers.
Using social media, your business can motivate the people who follow you and get them to purchase from your business, whether it’s the first time or the fifteenth. Post about your new services, your new products, your deals, and specials. This will drive your followers to purchase from you more often and they will share your posts with their friends and family.
More than 50% of your customers will follow your brand on social media, and that is in the US alone! This fact alone shows the significance of having a social media presence for your business. Having an active social media account, you get to interact with your customers but at the same time build their loyalty to your brand.
Using social media to build your brand awareness is a critical part of your customer’s journey. Using social media advertising along with social media marketing, you can build a relationship with new and current followers. This relationship-building will make the difference between them purchasing your product or service or going to your competition.
It doesn’t matter if you are a B2B or B2C business, social media can be a strong asset for your business. More than 40% of B2B businesses get new paying clients through Facebook alone. This makes social media a versatile and unique platform for your business. However, many B2B and B2C businesses overlook social media because they don’t understand it, their loss can be your gain if you utilize social media correctly.
We understand that every business is unique, this is why we offer custom social media marketing services. It doesn’t matter if you’re looking to market your business on a single platform or multiple, we can build a custom marketing strategy that will be tailored to your business.
Learn more about our social media marketing services below, we include costs and what services come with each package.
We have answered the most common questions about social media marketing:
Social media marketing is a service where an agency like Strise manages your social media presence on platforms like Facebook, Instagram, and LinkedIn. Social media marketing sometimes includes advertising your business on social media as well.
Social media advertising uses ads to promote your business on social media platforms like Facebook, Instagram, and LinkedIn. Social media advertising focuses on generating leads, getting followers, downloads, website visits, engagement, and more.
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